Carbon Digital, Inc.

CLIENT

Carbon Digital, Inc.

PROJECT BRIEF

Design a new website for Carbon Digital, Inc. by putting more emphasis on giving information about the company as a whole.

DESIGNED FOR

Carbon Digital, Inc.

The first mock-up I did was a complete & utter failure. I didn’t know where I was going with it. By the end of the day, I decided to scrap everything & modified the theme to a whole different sort – to gamify it a bit.

The next day, I zoned in on my idea & I was itching to start.
Upon discussing my proposition with my then-superior, Mr. Carl Laurino, he gave me the idea to also take inspiration from PS4’s interface. I took that into account.

My main inspiration was, indeed, the Playstation. That said, I wanted the interface to not be static. As such, I added a wheel that subtly spins for all eternity. I incorporated the aspect of “game” in it & used the O from the Playstation as the main call-to-action button of the site. Jessica Limcangco, the head front-end developer, added a nice pulsing effect to add more emphasis to it!

Main Screens

Overall: This was one of the last projects I worked on in Carbon before I left the company & I’m glad I was able to leave a part of me with them before my departure. This was a challenge & I was frustrated at times, especially when I was running low on creative juices. Pulling through with a task & finishing it no matter what the odds were – that’s one of the important things I learned during my 4-years of stay in this wonderful company & I’m glad I was able to do just that with this site.

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